It would seem relatively orthodox and banal to suggest...

It would seem relatively orthodox and banal to suggest that killing for fun is the type of action that is vacuous, full of folly and the very opposite of innocuous. Recreational hunters, or should they be allowed the moniker of â€Å"Slaughterers† are in fact, active participants in the killing for thrill that should be admonished. These same killers justify their irrational slaughtering and debauchery through erroneous arguments that are wholly vacuous. Nonetheless, killing anything for whatever joy or competition that could be rendered from doing so is savage. Overall, Recreational hunting should be abated or completely annulled or any form of interdiction should be put on it for its absurd and ignoble breach of moral principle, where it†¦show more content†¦Evidently, hunting’s effects on ecology are arguable, it could have a positive effect on ecology. But this argument that is manufactured by recreational hunters still fails to justify the fact they are st ill killing animals for the thrill, despite the fact that a degree of good may shed from it incidentally. When recreational hunters turn to the argument of how they assist conservation, their killing of creatures for fun truly undermines their supposed love for the planet. Simply, it’s the thought that counts. Now, looking upon the ethics of sports hunting (killing for sport); the cessation of a creatures life for competition and for thrill is a rapacious mode of thought that is clearly deleterious and possibly even sadistic. It is simply morally wrong to pursue an innocent animal and murder it in its own home; and the reasoning for being the aggressor/hunter in this scenario; desiccated into the most basic ingredient is: for fun. Moreover, animals that are being pursued may die a painful death or leave terribly wounded. 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Toxic Effects of Mercury Poisening Essay example - 1251 Words

Humans and animals have been exposed to one or all forms of mercury, but the toxic effects can vary depending on the person or the animal. The toxic effects can also vary on the amount of exposure, what type of chemical form the mercury is in, and where the exposure is. Humans and animals weight different amounts and are different in height. The smaller the mammal the more the symptoms of mercury poison will be seen, and the toxic effects. Other factors involved are family genes, diet, lifestyle, and how healthy mammals are before the exposure will determine whether they will get mercury poisoning. Any oral digestion of mercury fillings from dental work, or oral thermometers that are filled with mercury will not be a significant amount†¦show more content†¦(www.atsdr.cdc.gov/phs/phs.asp?id=112tid=24). Once mercury vapor particles are in the blood stream it can bind to the hemoglobin sight, where blood get its oxygen and deprive the rest of the body of from it. It also can take oxygen in the bloodstream to form divalent mercury (Hgll), which is when it can lose electrons, and bind to any group of proteins in the body or albumin. It also can bind to sights on the surface of the T cell and sulfhydrl groups, which can severely affect the immune system. The main organs elemental mercury centers are central, peripheral nervous system, kidneys, and the brain. The kidneys end up getting an extremely high concentration of elemental mercury this ends up causing blood in your urine, proteinuria, acute renal failure, and damage to the tubules. Unfortunately, due to mercury abilit y for being lipophilic, it can easily pass the blood brain barrier and settle in the brain tissue for long periods of time (www.hpa.org.uk/webc/HPAwebFile/HPAweb). This will have several effects ranging from damaging brain cells to blocking neurotransmitters. Mercury vapor can also effects chemicals in the brain, such as serotonin, tyrosine, and can deplete glutathione. Due to the half life of elemental mercury being exposure to it takes over two months to fully dissipate through the body, and has the ability to go into

Elasticity Economics Theory and Applications

Question: Discuss about the Elasticity Economics for Theory and Applications. Answer: Introduction: The place where transaction of goods, commodities and services takes place has been termed as market in economics. In other words, it is the place where interaction and trade between the two major groups namely the buyer and seller takes place. Market is the basic and very important concept in economics. It is the place where equilibrium is restored between the demand and the supply of goods and commodities. According to Pigou (2013) if the market is allowed to operate under free hand, any economy is able to reach its equilibrium stage and retain the position. Price of any commodity is decided here with the help of price mechanism (Mankiw 2014). Assuming that the market is operating under free hand and laissez faire the way in which equilibrium is maintained through price mechanism has been shown in the diagram below: In the given figure, DD and SS are the demand and supply curves respectively intersecting at point E and giving the economy the equilibrium output Qo and price Po. Let it be assumed that due to some reason the price has escalated to P1. When the economy is allowed to work under free hand, the quantity demanded is going to be Q1 whereas the quantity supplied Q2. In other words there is going to be an excess supply of (Q2-Q1) within the economy and hence the sellers will be forced to reduce the price to get their products sold. Similar incidence happens if price is below Po where due to excess demand the sellers get the power to increase the price. In any of this scenario the price mechanism works and equilibrium is restored at price Po. The given two cases talks about the ways in which peoples choices are determined while they decide to purchase and goods. People always have non-satiated wants but are restricted by the availability of resources and hence needs to make choices guided by certain criterion (Bernanke, Antonovics and Frank 2015). Those assumptions are: Consumers are rationale Consumer are non-satiated There is availability of other goods either substitute or compliment People have perfect information Existence of laissez faire and ceteris paribus Assuming the existence of these basic assumptions, the two cases has been discussed below. Beef and Lamb are two kinds of meat serving the same purpose and can be considered as substitute commodity. Hence, when price of beef rises from Po to P1, the quantity of beef demanded falls and the quantity of lamb demanded increases from Qo to Q1. That is the demand curve of the substitute good lamb is going to be upward sloping when constructed against the price of beef. A meal at a restaurant is not a necessity good but it does falls under normal goods. Hence, with the fall in price of food item there is going to be a increase in demand for restaurant meal as shown in the above figure. On other hand with the increase in income of people (from Yo to Y1), there is an increase in the number of visit in restaurant (from Qo to Q1). In other words, there is a positive relation between the income earned and demand for restaurant meals. The table below has been constructed to show the total revenue generated at each step and the change in the elasticity for demand in the economy for that particular good. The total revenue has been calculated as the product of the total quantity sold and the price charged per unit of the good at that stage (Saada 2013). On other hand, the elasticity of demand which highlights the responsiveness of the goods with respect to the variation in the price has been calculated by the following formula (Sowell 2014): Price Quantity demanded Elasticity Total revenue $10 10,000 -3 100,000 $9 13,000 -2.76 117,000 $8 17,000 -2.35 136,000 $7 22,000 -0.95 154,000 $6 25,000 150,000 Table 1: Relation between TR Elasticity Source: Created by the Author The elasticity is interpreted by taking the absolute value of that column. Hence, at price $10 the good is highly elastic in nature and as the price declined the elasticity of the goods declined too. Another thing that can be observed is that with the decrease in price of the good the revenue generated increased. Hence it can be stated from the table that theres an inverse relation between the TR and the elasticity of the good. As TR increases with decrease in the price of goods, the elasticity of the good gets reduced. Martha, an experienced pastry Chef went for one year leave and had to forgo $60,000 salary. She earned net revenue of $ 80,000 from publication of books and magazines. The profit she earned has been analyzed from two different views as follows: Rent $6000 Cost of computer $4000 Forgone Interest $400 Stationary $2000 Total $124,00 Table 2: Direct Cost incurred by Martha Source: Created by the Author Accountants View Economists View Revenue $80,000 Revenue $80,000 Direct Cost $12,400 Costs (Opportunity + Direct) $ 72400 Profit $ 676,00 Profit $ 7,600 Table 3: Profit of Martha Source: Created by the Author References: Bernanke, B., Antonovics, K. and Frank, R., 2015.Principles of macroeconomics. McGraw-Hill Higher Education. Mankiw, N.G., 2014.Principles of macroeconomics. Cengage Learning. Pigou, A.C., 2013.The economics of welfare. Palgrave Macmillan. Saada, A.S., 2013.Elasticity: theory and applications(Vol. 16). Elsevier. Sowell, T., 2014.Basic economics. Basic Books.

Negative Effects of Adoption of International Financial Reporting Standards Essay Example

Negative Effects of Adoption of International Financial Reporting Standards Essay The international accounting standards board (IASB) has replaced the international accounting standards committee (IASC) in 2001 and at the same time many standards of IFRS come from the International Accounting Standards which issued by IASC. After the new standards announce, the uptrend of globalisation has pushed more and more countries on their ways of adopting the international accounting standards. The drive for IASB is a British initiative and London is the headquarters for the IASB. Natural expectation would be that at least the British business will support a British initiative. The adoption of international accounting standards required GAAP used by the UK to ensure the consistency with the IASB’s IFRS. However, a concern is that there are substantial differences among different countries in implementation of IFRS and the notion that uniform standards will produce uniform financial reporting will cause some problems in the practical operation of accounting. As stated in the case the IASB is facing serious challenges from its home front. This essay focuses on the discussion of impacts of the adoption of IFRS, such as effects of fair value accounting, which will be analyzed and clarified. eywords: International Accounting Standard Board (IASB); International Financial Reporting Standard (IFRS); Fair Value Accounting; Scientific Approach; Naturalistic Approach; Normative Theory; Positive theory. Introduction In recently years, as the rapid increase of global economic, the competition between the international businesses is getting more and more furious. A large number of countries try to find a way to be more competitive, so the multinational trading businesses are largely developed. We will write a custom essay sample on Negative Effects of Adoption of International Financial Reporting Standards specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Negative Effects of Adoption of International Financial Reporting Standards specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Negative Effects of Adoption of International Financial Reporting Standards specifically for you FOR ONLY $16.38 $13.9/page Hire Writer Even though the businesses can get much commercial opportunities from the international trading, the difference of the accounting standards between the multinational businesses is a big problem, such as, the issue of selection of the accounting standards of AstraZeneca, which possess businesses all over the world. What accounting standards should the corporations beyond the UK adopt? Do they use the standards of other countries where business operation is located or employee the British standards. It is difficult to make this decision. If using British standards, the performance of business presented by the financial statement is not easy to estimate, because different standards cause difficulties to be understood by international markets. Such a situation could probably result in money-costing and time consuming. Therefore, some countries have adopted actively the international financial standards to solve this problem. Over 100 countries worldwide use international accounting standards on either a compulsory or on a permitted basis and more countries are expected to follow in the near future (Gannon and Ashwal, 2004). IFRS have been accepted or recommended on a variety of industries of many countries. To comply with EU legislation, all the EU companies have been required to present financial accounts for accounting period from 1 January 2005 in accordance with IFRS. This essay will measure the impact of the adoption of IFRS in the UK. Specifically, it examines why the UK implement IFRSs and then the British businesses are upset with the IFRSs and object about the fair value concept. Why serious misgivings of many Australian businesses about the IFRSs will be analysed as well. The reasons that the UK have adopted IFRSs What are IFRSs? International Financial Reporting Standards (IFRSs) are standards and interpretations adopted by the International Accounting Standards Board (IASB). Many of the standards forming part of IFRS are known by the older name of International Accounting Standards (IAS). IAS was issued between 1973 and 2001 by the board of the International Accounting Standards Committee (IASC). In April 2001 the IASB adopted all IAS and continued their development, calling the new standards IFRS (Wikipedia 2008). Why would the UK adopted IFRSs? The reasons of such standards application are multifold. The first reason why the UK would adopted IFRSs is that the headquarters of IASB which issued the IFRSs is located in London UK and IASB is a British institution. Natural expectation would be that at least the British business will support a British initiative. In order to supporting the British institution, the UK companies firstly adopted IFRSs. The adoption of international accounting standards required GAAP used by the UK to ensure the consistency with the IASB’s IFRS. The second reason is that adoption of IFRSs could potentially lead to a more transparent and lower-cost global capital market. The UK might think that from aspect of accountant practice implementing IFRS could bring the benefit of reducing capital costs. As known the UK is a key capital of finances all over the world and with rapid development of global finance markets and requirement of international accordant accounting standards force accounting to be internationalization. Another reason is that in an era of globalization, the adoption of such IFRSs is increasingly desirable as it can provide greater comparability, consistency and transparency of financial information across countries and offer other benefits for investors, companies and capital markets. Also, Complying with such accounting standards will result in the production of financial reports that could be understood by the information users in the international markets. As Fajardo stated (2007 p57), because of better financial information, the uniform financial reports could contribute to making better decision. What is more, with adoption of IFRSs the UK unlisted companies would be easier to become listed companies in New York Stock Markets, USA. IFRSs are more suitable for Listed Company and the UK companies usually go to New York market to be listed. The USA’s financial accounting standard board (FASB), however are much stricter that under the UK’s Generally Accepted Accounting Practice (GAAP) outstanding achievement of the profit would change to the loss in the USA’s stricter standards. Implementation of IFRSs may enhance the management level of the multinational corporation in the UK as well. Accounting standards of different subsidiary company from different countries are difference which blocks interior Consolidation of Financial Statements of the multinational corporation. Why does the UK businesses upset about IASB? The reason from ethical perspective A lack of preparation results in that they do not know how IFRS would affect a company’s financial information. Most enterprises in the UK underestimate the workload required of adopting IFRSs and they have not prepared well before they implement. The complex operation of IFRS and lack of training on IFRS adoption cause their work to be chaos and confusion. Because of lack of changes to their forecast models and valuation methods they cannot accomplish financial performance required by IFRS punctually. A lack of communication on implications of IFRS let adoption of IFRS be more difficulty as well. Furthermore, some more professional problems need to have high technical knowledge; otherwise it is hard to be addressed. What is more, IASB reject the criticism of issues of adoption of IFRSs occurred, such as the use of fair value accounting, they just admitted that standard-setters have no success in companies objected IFRSs. The reason from technical perspective The UK business community has serious objections to adoption of IFRS in the case where there are some issues pointed out as follows. Issue 1: Implementation of IFRS 3 is used to ensure that company accounts were generally more transparent and specifically provided more useful information. Since the end of 2005 in the UK in force adoption of IFRS 3, however was failed. A combination of failing to apply IFRS 3 properly without explanations of its limitations really means that many annual reports and accounts fail to give more transparency on business combinations; in fact, many of the reports are limited, distorted and confused. Issue 2: The use of fair value accounting requires revaluating asset and liability which is used to measure performance of income under IFRSs. Financial statements may exhibit higher volatility under IFRS than under other accounting policies. The increased use of fair-value accounting of IAS 39 might create â€Å"artificial volatility. † Revaluation of asset and liability is intrinsically more volatile than previously permitted historical cost measures. Many companies were concerned about this mismatch as it creates accounting earnings volatility that the underlying performance of business is underestimated. Issue 3: The complex new standards require greater disclosure of a range of items, such as derivatives and employee stock option, pension fund deficits and off-balance-sheet finance. IFRSs required more information of numbers to be disclosed. Those required information mainly come from aspects of financial instruments and taxation. For example, IAS 1, presentation of financial statements (Deloitte Touche Tohmatsu 2008), emphasizes the disclosures of staff costs, as well as IAS 24, related party disclosures (Deloitte Touche Tohmatsu 2008), requires share-based payments of employee benefits for key management personnel to be disclosed. Director’s salary is specified disclosures by the Companies Act. The listed rules require listed companies to make other disclosures, such as the remuneration of directors and the highest paid employees. However, so much disclosure cannot contribute managers more useful information to make better decision. So such complex standards cause problem of understanding of the reported numbers and communication to be undermined. Requirements of a mast of disclosure cause understanding problems result in time-consuming and money-wasting as well. Issue 4: IFRSs have caused a debate in the issues of employee stock option schemes. Some heads of business think the rules would strongly affect them to attract excellent employees with ability. Under FIRS, companies are forced to deduct the cost of ordering options form earnings for the first time. This would result in sudden reductions in reported profit. As a result, employee stock options decrease to out of expected remuneration and the parts of incentive awards made up by options has fallen. Objectors of option expense have suggested that affect to profits could make attract good staff to be impossible. Issue 5: Deficits and surpluses on company pension schemes will come on balance sheet through the full implementation of the UK standard IFRS 17 ‘Retirement Benefits’. Method of valuation of pension fund also might affect to measure performance of income statement. Because of the measurement of defined benefit pension schemes at current value, the income statement may result in higher volatility under IFRS than under other accounting policies. British businesses object about fair value The 1947 Companies Act first introduced the concept of ‘true and fair view’ into British law, which was later adopted by the European Union in 1978 in its Fourth Directive as the ultimate criterion for financial reporting. This term appears to indicate an overriding concern for substance over form in the implementation of professional judgment; financial statements are evaluated not so much for their compliance with particular rules as their ability to create an overall picture of a companys financial affairs (Accounting Onion). A financial reporting standard Under GAAP in the UK is ‘true and fair’ core of standard. Undoubtedly, the use of ‘true and fair’ was significant to the British businesses. However, under IFRS the meaning of fair value is not same as the ‘fair and value’. IAS39 Financial Instruments: Recognition and Measurement defines fair value as ‘the amount for which an asset could be exchanged, or a liability settled, between knowledgeable, willing parties in an arm’s length transaction’ (Deloitte Touche Tohmatsu 2008). Under IASB, fair value usually refers to buying or selling prices. ‘If it is not an active market for a financial instrument, by using a valuation technique a fair value is established by an entity†¦discounted cash flow analysis and option pricing models’, says IAS39. ‘A gain or loss shall be recognized in profit or loss. ’ That is to say, financial assets and financial liabilities would occur in income statement. So what affects would it result in? If all of share capitals are invested by company with fair value, the company has no assets and liabilities. Suppose that unexpected economic recession arises, this will cause the market to be revised downwards. As a results, the market value of the company’s financial instruments rises. When the British businesses proposed to oppose fair value accounting, Tom Jones, vice-chairman of the IASB said ‘It’s not our objective to get away from economic reality. There is nothing more real than the value of an asset today,’ and ‘the standard-setter would not back down on fair value accounting’ (AccountancyAge 2008). The fair value of an asset or a liability is that asset or liability could be bought or sold, incurred or settled in a current transaction between willing parties as quoted by Sorkin (2008), the concept of fair value accounting is correct and useful, but the application is problematic during periods of crisis. It is another one of those unintended consequences of making a rule thats supposed to be good that turns out the other way. If available, a quoted market price in an active market is the best evidence of fair value and should be used as the basis for the measurement. However, in many circumstances, quoted market prices are unavailable. As a result, difficulties occur when making estimates of fair value. Due to characteristic of valuate of fair value accounting and the volatility created by fair value in reported profits as stated above, it is reasonably objected by the UK businesses. Support the British business opposition to IFRSs Now I could cite an empirical evidence to support the UK businesses’ to oppose to IFRSs. According to KPMG (2008), assessment of the effects of adoption of IFRSs was done about the insurance industry by KMPG in 2006 in the UK. They selected random 47 insurers to conduct the survey which represented that those surveyed insurers have done to covert work to IFRSs but little benefit is gained from effort. It is worth to be considered about the issues which are point out by respondents, including ? because of technical complexities, adopting IFRSs have risen the risk of financial reporting and as implementing, it take up too much management time. ? Too much additional information is required to be disclosed and it is waste time and waste money. ? It is not useful to view financial statements as a means of performance of communication and explanation. Only a fifth of respondents thought that the financial reports gave them better information of their business to make decision. ? implementation of IFRSs cannot bring widely accepted benefits and a majority of respondents believed that it was less comparability and transparency. By the mass of dissatisfactory results to IFRSs of this survey, thereby, it is reasonab le to support the British business to opposite IFRSs Australia misgiving about their prospect of the IFRSs Australia enthusiastically supported IFRSs in 2005, too. Although, without doubt, the adoption of IFRSs will definitely bring benefits to Australia, the adoption faces doubts and concerns as well. In Australia criticism of IFRSs mainly came from financial services companies, especially bank industry. According to some observers, adoption of IFRSs could not ensure the stability of financial performance. IAS 39 was opposed by many banks. Reasonably, it was threatening to bank practices and business models that were common in Australia, such as long-term fixed-rate retail loans, specific savings accounts with attached options. As Veron (2007 p45)stated, according to this point of view, the volatility of earnings was created by ‘fair value’ accounting, especially when applied to financial instruments, and it was impossible to include cautionary provisions of a bank’s balance sheet if they had no relationship to a exactly identified risk and in the financial system had the potential of increasing systemic risk. If a clearer distinction, however, was drawn than had been the case in the past between the information demands of investors and those of prudential supervisors, it had much less acute to this risk (Borio Walton, 2006). Furthermore, there was a recent example which is about better information and more and more cross-border comparability on the use of financial derivatives. It therefore was impossible to be sustained in the use of IFRS in the financial statements of banks which would result in insuperable incompatibilities with the objectives of financial supervision. As evidence about the issues of adopting in bank above, Australia is reasonable to misgive about their prospect of the IFRSs. Excluding the example above there are other serious misgivings about IFRSs which are enough to let Australian businesses worry about their prospect. Scientific arguments and naturalistic arguments Now it is time to analyse that the complaints in the case against adopting the IFRSs are scientific or naturalistic in approach. As we known, scientific approach uses highly structured approach to form a theory, and this is the approach that is used by most researchers. It is based on facts and evidences. In this case there are several scientific arguments, such as the effects of fair value about volatility on reported profits, the effects of employee stock options and pension fund deficits. Naturalistic approach focuses on gaining knowledge of accounting in its natural setting and aims at solving individual problems which may be firm specific. It is based on emotions or sentiments. Naturalistic arguments in this case are that why the new standards are more complex and require disclose much other information, and why they are making accounts more opaque and less useful. Normative theory or positive theory So let’s think about what roles positive theory and normative theory play respectively in resolving those issues described in the case. Normative accounting theory From the point of view of Godfrey et al. 2006, p6-8), normative theories adopt an objective (ideal) stance and then specify the means of achieving the stated objective. They provide prescriptions for what should occur to achieve their stated objective. The fact that the normative theories were based on value judgements increased dissatisfaction with the normative approach as it became clear that it was difficult, and probably impossible, to obtain general acceptance of any particular normative accounting theory. The normative approach concentrates on policy recommendations and what should be done to achieve a better outcome. IFRSs ’ fair value accounting is a normative outcome. It prescribes what should be done about fair value by accounting of businesses. The standards-setters use logical deduction to set the contents of fair value accounting and response the debate about fair value. It plays a role of prescriptive and designator about fair value accounting. Positive accounting theory As Watts and Zimmerman (1986, p. 7) stated that positive accounting theory is concerned with explaining accounting practice. It is designed to explain and predict which firms will and which firms will not use a particular accounting method†¦but it says nothing as to which method a firm should use. Some positive researches provide good evidence of the impacts of the IFRSs. For example, during practising fair value accounting, the positive theory is used to describe that the businesses use their former experience about how to record value of assets and liabilities to identify what they are doing. According to the positive accounting approach, they are conscious that fair value does not address their assets and liabilities as better as before. The solutions of practising fair value are related to the actual requirements of the business. Positive accounting theory is an approach to solving the problem of fair value accounting, not just to prescribing what should be done. The positive research provides good evidence to descript or predict which way is better to address their assets and liabilities in account. The positive approach also is mainly concerned with explaining the reasons for current practice about fair value accounting. The positive accounting theory plays a role of explanation and forecast of what is currently accepted practice of fair value accounting in this case and the process of accounting researches being out of value judge. Conclusion Introduction of the IFRSs is to the goal of a single set of global accounting standards to make accounts more comparable and transparent. The UK and Australia enthusiastically adopt. With the implication of the IFRSs, even though benefits exist, the negative effects from the adoption must be recognised, such as fair value of IAS 39 cause volatility of profits, high disclosure requirement, and more complex operation, failure of the adoption of IFRS 3 making accounts more opaque and less useful.

Ten Facts About the U.S. State of Alaska

Ten Facts About the U.S. State of Alaska Population: 738,432 (2015 est)Capital: JuneauBordering Areas: Yukon Territory and British Columbia, CanadaArea: 663,268 square miles (1,717,854 sq km)Highest Point: Denali or Mt. McKinley at 20,320 feet (6,193 m) Alaska is a state in the United States that is located in the far northwest of North America. It is bordered by Canada to the east, the Arctic Ocean to the north and the Pacific Ocean to the south and west. Alaska is the largest state in the U.S. and it was the 49th state to be admitted into the Union. Alaska joined the U.S. on January 3, 1959. Alaska is known for its largely undeveloped land, mountains, glaciers, harsh climate and biodiversity.The following is a list of ten facts about Alaska.1) It is believed that Paleolithic people first moved into Alaska sometime between 16,000 and 10,000 B.C.E after they crossed the Bering Land Bridge from eastern Russia. These people developed a strong Native American culture in the region which still thrives in certain parts of the state today. Europeans first entered Alaska in 1741 after explorers led by Vitus Bering entered the area from Russia. Shortly thereafter fur trading began and the first European settlement was founded in Alaska in 1 784. 2) In the early 19th century the Russian-American Company began a colonization program in Alaska and small towns began to grow. New Archangel, located on Kodiak Island, was Alaskas first capital. In 1867 though, Russia sold Alaska to the growing U.S. for $7.2 million under the Alaskan Purchase because none of its colonies were ever very profitable.3) In the 1890s, Alaska grew considerably when gold was found there and in the neighboring Yukon Territory. In 1912, Alaska became an official territory of the U.S. and its capital was moved to Juneau. Growth continued in Alaska during World War II after three of its Aleutian Islands were invaded by the Japanese between 1942 and 1943. As a result, Dutch Harbor and Unalaska became important military areas for the U.S.4) After the construction of other military bases throughout Alaska, the population of the territory began to grow considerably. On July 7, 1958, it was approved that Alaska would become the 49th state to enter the Union and on January 3, 1959 the territory became a state. 5) Today Alaska has a fairly large population but most of the state is undeveloped due to its large size. It grew throughout late 1960s and into the 1970s and 1980s after the discovery of oil at Prudhoe Bay in 1968 and the construction of the Trans-Alaska Pipeline in 1977.6) Alaska is the largest state based on area in the U.S., and it has an extremely varied topography. The state has numerous islands like the Aleutian Islands which extend west from the Alaska Peninsula. Many of these islands are volcanic. The state is also home to 3.5 million lakes and has extensive areas of marshland and wetland permafrost. Glaciers cover 16,000 square miles (41,000 sq km) of land and the state has rugged mountain ranges like the Alaska and Wrangell Ranges as well as flat tundra landscapes.7) Because Alaska is so large the state is often divided into different regions when studying its geography. The first of these is South Central Alaska. This is where the states largest cities and most of the sta tes economy are. Cities here include Anchorage, Palmer and Wasilla. The Alaska Panhandle is another region which makes up southeastern Alaska and includes Juneau. This area is has rugged mountains, forests and is where the states famous glaciers are located. Southwest Alaska is a sparsely populated coastal area. It has a wet, tundra landscape and is very biodiverse. The Alaskan Interior is where Fairbanks is located and it is mainly flat with Arctic tundra and long, braided rivers. Finally, the Alaskan Bush is the most remote part of the state. This region has 380 villages and small towns. Barrow, the northernmost city in the U.S. is located here.8) In addition to its diverse topography, Alaska is a biodiverse state. Arctic National Wildife Refuge covers 29,764 square miles (77,090 sq km) in the northeast part of the state. 65% of Alaska is owned by the U.S. government and is under protection as national forests, national parks and wildlife refuges. Southwest Alaska for example is mainly undeveloped and it has large populations of salmon, brown bears, caribou, many species of birds as well as marine mammals. 9) The climate of Alaska varies based on location and the geographic regions are useful for climate descriptions as well. The Alaska Panhandle has an oceanic climate with cool to mild temperatures and heavy precipitation year round. South Central Alaska has a subarctic climate with cold winters and mild summers. Southwest Alaska also has a subarctic climate but it is moderated by the ocean in its coastal areas. The Interior is subarctic with very cold winters and sometimes very hot summers, while the northern Alaskan Bush is Arctic with very cold, long winters and short, mild summers.10) Unlike other states in the U.S., Alaska is not divided into counties. Instead the state is divided into boroughs. The sixteen most densely populated boroughs function similarly to counties but the rest of the state falls under the category of unorganized borough.To learn more about Alaska, visit the states official website.References Infoplease.com. (n.d.). Alaska: History, Geography, Population and State Facts- Infoplease.com. Retrieved from: infoplease.com/ipa/A0108178.htmlWikipedia.com. (2 January 2016). Alaska - Wikipedia, the Free Encyclopedia. Retrieved from: http://en.wikipedia.org/wiki/AlaskaWikipedia.com. (25 September 2010). Geography of Alaska - Wikipedia, the Free Encyclopedia. Retrieved from: http://en.wikipedia.org/wiki/Geography_of_Alaska

How to Write MBA Essays

How to Write MBA Essays Each year business schools in America receive more than 200,000 applications from perspective MBA hopefuls. Given this vast number of individuals looking to pursue a degree in business administration, I would like to take this opportunity to offer some specific tips on how to create effective MBA essays. I recommend that anyone thinking about applying to business school read the following information. If, on the other hand, this topic does not apply to your specific scholastic goals, please feel free to skip to the next section. If you are considering applying to business school, you should take special care in writing your MBA admissions essay. Regardless of how well you did in school, you can count on the fact that there are thousands of other students applying to business school who have the exact same marks as you. Therefore, you need something more than just good grades and/or test scores to make your application stand out. You need the boost of a powerful and well-reasoned MBA essay. MBA essays are a crucial part of the application process. When writing your MBA essay, make sure to include specific details on why you decided to pursue an MBA degree. Discuss your reasons for choosing the school in question and dont hesitate to use an admissions essays hub and/or editing service to proof your work. Online companies offering admissions essay editing services are especially helpful in making sure that your MBA essay is top notch. The most important factor when dealing with MBA essays is time. Make sure to plan and take all the time you need in order to deliver a quality composition. If you would like additional information on how to write a good MBA essay or if you would like to know more about business school essays and/or law school essays, please dont hesitate to access the link provided.

N Investigtion into Why E-Businesses Fil Dissertation

N Investigtion into Why E-Businesses Fil - Dissertation Example Since the dÐ °wn of the internet, Ð ° lot of businesses Ð °nd individuÐ °ls set Ð °bout estÐ °blishing online businesses in Ð ° bid to Ð °mÐ °ss mÐ °ssive profits. However, Ð °ccording to CrÐ °ine (2001) since the yeÐ °r 2000 Ð °pproximÐ °tely 200 online businesses went out of the business Ð °ccounting for more thÐ °n 50% of business closures. This high fÐ °ilure rÐ °te is of concern to the business Ð °nd finÐ °nciÐ °l community; Ð °s such closures will Ð °lso Ð °ffect stock mÐ °rkets Ð °nd shÐ °res. Some of the online businesses would hÐ °ve obtÐ °ined finÐ °nce to fund their ventures, Ð °nd business fÐ °ilures Ð °re bound to hÐ °ve negÐ °tive ripple effects. This is demonstrÐ °ted by CrÐ °ine (2001) who stÐ °tes thÐ °t forty stÐ °rt-up fÐ °ilures cost Ð °pproximÐ °tely $1.5 billion which represents losses of between 39% Ð °nd 60% on globÐ °l stock mÐ °rkets. Some of these businesses fÐ °ilures hÐ °ve been Ð °ttributed to inexperienc ed mÐ °nÐ °gers, poor business plÐ °ns Ð °nd low sÐ °les volumes (CrÐ °ine 2001), however the sÐ °me could be sÐ °id for other businesses thÐ °t do not hÐ °ve Ð °n online presence. These reÐ °sons for fÐ °ilures Ð °re therefore not unique to online businesses which suggest the presence of other fÐ °ctors. For instÐ °nce, e-commerce is Ð ° populÐ °r shopping method Ð °nd this is demonstrÐ °ted by the number of successful online businesses, Ð °nd the reported increÐ °ses in online shopping by the mediÐ °. Ð ccording to Ð bu BhÐ °kÐ °r (2001) the demÐ °nd for online businesses hÐ °s not reduced Ð °nd this is probÐ °bly due to the increÐ °sed Ð °vÐ °ilÐ °bility of the internet.... Chpter III: METHODOLOGY 3.1. Reserch design...29 3.2. Reserch Strtegy....29 3.3. Smpling..30 3.4. Dt Collection nd nlysis..31 Chpter IV: FINDINGS ND DISCUSSION 4.1. Findings...33 4.1.1. Cse Study One - Toys R Us...........33 4.1.2. Cse Study Two - mzon..35 4.1.3. Cse Study Three - Klhri.Net.....35 4.1.4. Boo.com...37 4.2. Discussion...38 Chpter V: CONCLUSIONS 5.1. Conclusions.46 5.2. Recommendtions..47 5.3. Limittions of Reserch..47 Bibliogrphy..48 Chpter I: INTRODUCTION 1.1. Introduction Since the dwn of the internet, lot of businesses nd individuls set bout estblishing online businesses in bid to mss mssive profits. However, ccording to Crine (2001) since the yer 2000 pproximtely 200 online businesses went out of the business ccounting for more thn 50% of business closures. This high filure rte is of concern to the business nd finncil community; s such closures will lso ffect stock mrkets nd shres. Some of the online businesses would hve obtined finnce to fund their ventures, nd business filures re bound to hve negtive ripple effects. This is demonstrted by Crine (2001) who sttes tht forty strt-up filures cost pproximtely $1.5 billion which represents losses of between 39% nd 60% on globl stock mrkets. Some of these businesses filures hve been ttributed to inexperienced mngers, poor business plns nd low sles volumes (Crine 2001), however the sme could be sid for other businesses tht do not hve n online presence. These resons for filures re therefore not unique to on line businesses which suggest the presence of other fctors. For instnce, e-commerce is populr shopping method nd this is demonstrted by the number of successful online businesses, nd the reported increses in online shopping by the medi. ccording to bu Bhkr (2001) the demnd for online

What is art Purposes of art Essay Example | Topics and Well Written Essays - 1250 words

What is art Purposes of art - Essay Example Everyone understands what art is, yet there is hardly anyone, who can clearly define what art really is, because art is very practical, yet divine. It adds depth to our lives; it helps us to communicate emotions, feelings and thoughts. Art can be found everywhere around us, yet it has to come from within. Art is so common that at times it takes an effort to see it, yet it is also so rare and unique that, once you experience it, it lifts up the spirit and improves our lives. There is only one thing that is clear and sure about art – it always has a purpose. All of us are creative – each in his own unique way, and each of us pursue his creativity to a different extend. 3.Does art have to be visual and tangible? Explain There are different kinds of arts; some of the kinds are â€Å"visual arts†. Those are painting, sculpture, an architecture, film and photography etc. There are also other kinds of art, such as music, which is not visual by any means, and it cannot b e felt in any physical way, it is not tangible. Yet, just like a masterpiece of â€Å"visual† artwork has an effect on our senses, the same way music touches our hearts and oftentimes penetrates our senses. And the greatest effect on us has a combination of different kinds of art, like combination of visual art and music gives us theater and films. 4.For the sake of argument let’s say that the art world consists broadly of artists, art critics, museums, galleries, art dealers, art historians, art educators, art students and those who enjoy and appreciate art. Consider art as those things specifically intended to be art. Do you think that you are greatly separated from the art world? Explain. If art would only be something that we can experience in special places, such as museums and galleries; if the one could enter the world of art only with the people who gathered specifically to discuss art, or to admire it, then many people would be greatly separated from the art w orld. Fortunately, art is such an integral part of our lives that we can experience it every day. 5.Name 3 purposes of art and give an example of each. To communicate information – viewing works of great masters, we can learn historical details about people’s lives, events, etc. It can even simply tell us about emotions artist experiences; and much more. Social and political purposes – art can be a powerful way to convey a message, draw attention to problem and even to offer solutions. Spiritual purposes: architecture, literature, paintings and other arts are used to bare religious, spiritual, devotional messages. 6.What are some of the ideas art can communicate? How do you see these ideas communicated in your everyday life? Art can bring to attention wide spectrum of ideas, such a discrimination, patriotism, care for elderly, or even integrity and honesty, need for education and so much more. Mostly, in everyday life ideas are communicated through visual arts, such as television, photography, as well as music. 7. What structures or works of art are for spiritual sustenance? Are there any such structures in your community? There are various works of art that are used for spiritual sustenance, such as church buildings, sanctuaries, paintings, etc. Most communities have at least one building for worshiping, which is either a work of art in itself, or it is decorated with different artworks. 8. Briefly describe the subject matter in the art of Romare Bearden. There are many subjects Bearden addressed in his art – places he lived and worked in, landscapes, religious matter, jazz music and many more. Yet the subject matter that became his primary for 25 years is life of Afro Americans. 9. What does his art reveal about the time and place in which he (Bearden) lived? Bearden’s art reflects main concerns of the society of that time. It is easy to see that the world is really contrasting place, and at times the emotions artist expres ses about it are very mixed and complex. 10.What are three traits of creativity? Creativity is often intuitive, has a strong inner

Crm Banking Sector Essay Example for Free

Crm Banking Sector Essay A study of customer perception of CRM initiatives in the Indian Banking Sector Vanisha Oogarah-Hanuman Lecturer Faculty of Law and Management University of Mauritius Sharmila Pudaruth Lecturer Faculty of Law and Management University of Mauritius Vinod Kumar Research Scholar Department of Management Studies School of Management Pondicherry University Victor Anandkumar Reader Department of Management Studies School of Management Pondicherry University ABSTRACT Purpose: To investigate the front-end effectiveness of CRM strategies in the banking sector in India by studying the customer perception of CRM initiatives. This is an empirical research which is descriptive in nature and relied mainly on primary data collected through a structured questionnaire to study the perception of Indian customers. Findings: Banks operating in India have failed to impress their customers on their CRM efforts. Various CRM initiates and dimensions measured in this study report unfavorable response. This under-performance has occurred in spite of technological developments and new processes in place Practical implications: The findings will have useful implications for Banks operating in India in order to think in line with the customers’ response. The study emphasizes the importance of retaining profitable customers for a lifetime and the growing importance of CRM in order to better satisfy customers in the Indian Banking Industry. Originality/value: Crucial aspects pertaining to CRM in the Indian banking sector had been under-researched and the aim of the present study is to have a broadened investigation of the CRM initiatives adopted by Indian banks. The study provides a discussion on the concept of CRM in the Indian banking sector and proposes recommendations to assist the banking sector on how to nurture profitable, long-term relationships with the customers Volume:01, Number:04, August-2011 www. theinternationaljournal. org Page 1 1. Introduction In today’s banking environment, it is becoming difficult to build and maintain strong and lasting relationships with customers. In fact, the challenges of building strong customer relationships have become even greater for banks with the emergence of e-business, diffusion of innovations and agile new competitors in the banking sector. The introduction of Customer Relationship Management has provided banks with a driving philosophy, a reoriented information system and a communication tool that helps to create invaluable and knowledge based relationships. Therefore, banks are developing a continuing long-term business relationship with customers and they are shifting their focus from market share to mind share of customers. The literature review has focused on the importance of CRM in the banking sector and the importance of maintaining profitable relationships with banking customers, which in turn leads to profitability through customer loyalty. Close relationship with customers will require a strong coordination between IT and marketing departments to provide a long-term retention of selected customers. Accordingly, this paper will aim to investigate important attributes which customers value as far as customer relationships in the Indian banking sector is concerned. No doubt, considerable literature on CRM is available worldwide but there is limited research throwing light over the importance of CRM in the Indian banking sector. Therefore, the paper reviews pertinent literature on CRM in the banking sector. Then, the methodology employed to collect and analyse data is outlined. Then the findings are discussed, implications are described and the paper further makes strategic recommendations towards enhancing customer relationships in the Indian banking sector. Directions for future research are also proposed in the arena of customer relationship management and banking sector. 2. The Indian Banking Sector and CRM The economic reforms initiated by the Government of India roughly about a decade ago have changed the landscape of several sectors of the Indian economy [1]. The Indian banking sector is no exception. The economic reforms have also generated new and powerful customers (huge Indian middle class) and new mix of players (public sector units, private banks, and foreign banks). The emerging competition has generated new expectations from the existing and the new customers. The new rules of competition require recognition of the importance of consumers and the necessity to address the needs through innovative products supported by new technology. Perceptions and expectations of the customers have undergone a sea change, with the innovative and modern banking services offered to the customers. This necessitates banks to include a customer-oriented approach whereby they build, maintain and manage longstanding relationships with their profitable customers in order to gain sustainable competitive edge. 3. Conceptual background Over the past two decades, the literature has argued that businesses across all sectors will have to change their approach to marketing, which should now be carried out through relationships, networks, and interactions [2, 3, 4, 5, 6, 7]. Such a marketing approach is very Volume:01, Number:04, August-2011 www. theinternationaljournal. rg Page 2 different from the more traditional one based on transactions affecting the Four Ps (product, price, place and promotion). 3. 1. CRM in the Banking sector Customer relationship management (CRM) has been as important to the banking industry at the start of the 21st century as it has been to any other industry. Many banks have used CRM tools to acquire more customers and to improve relationships with them. A key aspect in banks embracing technological platforms and delivery systems is the impact this will have on bank-customer relationships. Therefore, in order to achieve banking excellence, meeting customer needs and offering innovative products is not sufficient in itself. The balance between relatively high costs of relationships with customers and the need to maintain profit growth needs to be finely tuned, if marketing is not to revert back to a transactional paradigm [8]. Likewise, increased customer expectations have created a competitive climate whereby the quality of the relationship between the customer and the institution has taken a greater significance [9, 10]. The development of effective customer relationships is widely advocated as a key element of marketing strategies in the service sector (Ennew, 1996). Therefore a binding and long-term customer relationship seems to be necessary for many banks to react to the changed conditions and to guarantee the continuity. For many customers, a strong banking relationship is as vital as any other business relationship they maintain. This gives CRM-driven banks an advantage in that customers want the benefits of a solid relationship. Common benefits for customers of banks using CRM include wider access with branch locations, Internet and ATMs; access to service and support; discount credit rates and enhanced savings; and other customization opportunities. Attracting new customers should be viewed only as an intermediate step in the marketing process. Developing close relationships with these customers and turning them into loyal ones are equal aspects of marketing. Thus relationship marketing ought to be perceived as attracting, maintaining, and in multi service organizations, enhancing customer relationships [12, 13, 14, 15]. Another important facet of CRM is customer selectivity. As several research studies have shown not all customers are equally profitable for an individual company [16]. 3. 2. Role of Service Providers in the Banking Sector Although CRM has become widely recognized as an important business approach, there is no universally accepted definition of CRM. Swift defined CRM as an ‘enterprise approach to understanding and influencing customer behaviour through meaningful communications in order to improve customer acquisition, customer retention, customer loyalty, and customer profitability’ [17]. Kincaid viewed CRM as ‘the strategic use of information, processes, technology, and people to manage the customer’s relationship with your company (Marketing, Sales, Services, and Support) across the whole customer life cycle’ [18]. Parvatiyar and Sheth defined CRM as ‘a comprehensive strategy and process of acquiring, retaining, and partnering with selective customers to create superior value for the company and the customer [19]. 3. 3. Customer Loyalty, Customer Retention and Customer Relationships Customer satisfaction and loyalty are some key elements of business success and profitability. The more satisfied the customer, the more loyal the customer and the more Volume:01, Number:04, August-2011 www. theinternationaljournal. org Page 3 durable the relationship. And the longer this lasts, the more profit the company stands to make and the higher the market share. Getting existing customers to provide referrals should be one of the effective ways to add new business [20]. A referral from a customer can often open the gates and allow a salesperson access to previously unreachable prospects. Huntley found that when the quality of relationship is high, customers are more willing to recommend the sellers offerings to colleagues and they purchase more from the seller [21]. Maintaining high-quality relationships with customers appears to increase their willingness to provide referrals [22]. Customer satisfaction and loyalty are highly correlated [23], but they form two distinct constructs [24]. Customer satisfaction with a bank relationship is a good basis for loyalty [25, 26], although it does not guarantee it, because even satisfied customers switch banks [27]. One important reason for switching is pricing [28, 29]. Hence, banks have launched customer loyalty programmes that provide economic incentives. Although the effectiveness of loyalty programmes has been questioned [30, 31, 32], research has shown that they have a significant, positive impact on customer retention and share of customer purchases [33, 34]. In a similar vein, Reinartz and Kumar suggest that customers can be grouped according to share-of-wallet and profitable lifetime duration, and that each customer group should be targeted with a specific strategy [35]. By adopting such a customer focused strategy, organisations can maximise the lifetime value of each customer by anticipating needs and offering timely solutions [36]. Likewise, according to Hartfeil, ‘Products are not profitable; customers are, and we analysed our customer base, segment by segment, we found that each required a different strategy to maximize its profitability to the bank [37]. For instance, every customer (both business and personal) is assigned to a banker at National Australia Bank Ltd whereby bankers are required to actively manage their portfolios according to volume of business, interest margin spread, fee income, profitability, customer retention, and the acquisition of new customers [38]. While ample literature is available on generic CRM today, hardly any information is forthcoming on the gains from CRM initiatives in the Indian banking sector. There is scarce literature on how the customers respond to the CRM measures adopted by the banks. This research has attempted to study the customer perceptions pertaining to the CRM initiatives adopted by the banks in India. Thus it helps to investigate the front-end effectives of CRM strategies in the banking sector. 4. Research Methodology This is a descriptive study using primary data collected through an experience survey. The data collection instrument used was a 3-part structured questionnaire using a 5-point Likert Scale. Part-1 was pertaining to the relationship building aspect of CRM and it had 19 questions which were framed using the relevant variables identified from literature review. Part-2 focused specifically on the interaction with the customer service representatives. Part-3 was concerned with customer perceptions on complaint handling and his/her behavioural intentions. Necessary demographic details were also collected to serve as categorizing variables. Prior to data collection, a pilot test was conducted to ensure comprehensiveness, clarity and reliability of the questionnaire. The pretesting of the questionnaire was done among 10 customers randomly, resulting in some minor modifications of the wordings of some survey Volume:01, Number:04, August-2011 www. theinternationaljournal. rg Page 4 items. The method used to administer the questionnaire was through a personal interview so as to obtain more accurate, reliable and valid information and to make the respondents at ease by maintaining a social rapport with them. The target population to be sampled was the individual customers of the Indian banking sector. Owing to the need for a relatively large sample size while at the same time keeping the research costs down, the sample size of this study amounted to 150 customers and the quota sampling technique was adopted based on the net profit and market share figure as shown in Table-1 below.

Use of Metaphors, Exaggeration, and Alliteration in Beowulf :: Epic of Beowulf Essay

Use of Metaphors, Exaggeration, and Alliteration in Beowulf The epic poem Beowulf, written in Old English by Christian monks around 750 AD, is a wonderful adventure story about a warrior who kills ferocious monsters. The use of description and imagery enlivens the story, making it possible for a reader to really see in his or her mind the characters and events. Metaphors, exaggeration, and alliteration are three devices that together allow the reader to experience this poem which is quite different than most other poetry. A metaphor is a figure of speech in which a word or phrase that ordinarily means one thing is applied to another thing to suggest a likeness between the two. Metaphors are used extensively throughout the poem to paint a more colorful picture in the listener's mind. These metaphors are used in phrases called "kennings". A kenning is a descriptive, poetical expression used instead of a simple name for a person or thing. Beowulf is hardly ever called by his actual name. Instead there are many kennings referring to him, such as: "Prince of the Weders", "The Son of Ecgtheow", "The Geatish hero", and "The Lord of the Seamen". These kennings describe Beowulf to us in a more interesting way than just stating the hard facts. Without these kennings Beowulf would be less interesting and we would learn less about him. Anybody would say that describing or referring to a person by his or her name over and over again is boring. So the use of kennings and metaphors is very important in this long epic poem. Exaggeration is another device to make Beowulf a more interesting, entertaining, and dramatic poem. For example, even though this story is a fantasy, it is hard to believe that the character of Beowulf would be able to kill a monster like Grendel with his bare hands. Exaggerating Beowulf's bravery makes the story more exciting. Another exaggeration used to convince us how great our hero is, is the passage, "Over all the world, or between the seas, / Or under the heaven, no hero was greater." (671-672). This dazzles the listener with Beowulf's bravery. His bravery is again exaggerated when he jumps in the swamp wearing heavy armor to fight and kill Grendel's mother. It's unlikely even a strong warrior could win a battle with a she-monster in an underwater cave with a broken sword. But it adds to the excitement. In the line "The head of Grendel, with heavy toil; / Four of the stoutest, with all their strength, / Could hardly carry on swaying spear / Grendel's head to the gold-decked hall. Use of Metaphors, Exaggeration, and Alliteration in Beowulf :: Epic of Beowulf Essay Use of Metaphors, Exaggeration, and Alliteration in Beowulf The epic poem Beowulf, written in Old English by Christian monks around 750 AD, is a wonderful adventure story about a warrior who kills ferocious monsters. The use of description and imagery enlivens the story, making it possible for a reader to really see in his or her mind the characters and events. Metaphors, exaggeration, and alliteration are three devices that together allow the reader to experience this poem which is quite different than most other poetry. A metaphor is a figure of speech in which a word or phrase that ordinarily means one thing is applied to another thing to suggest a likeness between the two. Metaphors are used extensively throughout the poem to paint a more colorful picture in the listener's mind. These metaphors are used in phrases called "kennings". A kenning is a descriptive, poetical expression used instead of a simple name for a person or thing. Beowulf is hardly ever called by his actual name. Instead there are many kennings referring to him, such as: "Prince of the Weders", "The Son of Ecgtheow", "The Geatish hero", and "The Lord of the Seamen". These kennings describe Beowulf to us in a more interesting way than just stating the hard facts. Without these kennings Beowulf would be less interesting and we would learn less about him. Anybody would say that describing or referring to a person by his or her name over and over again is boring. So the use of kennings and metaphors is very important in this long epic poem. Exaggeration is another device to make Beowulf a more interesting, entertaining, and dramatic poem. For example, even though this story is a fantasy, it is hard to believe that the character of Beowulf would be able to kill a monster like Grendel with his bare hands. Exaggerating Beowulf's bravery makes the story more exciting. Another exaggeration used to convince us how great our hero is, is the passage, "Over all the world, or between the seas, / Or under the heaven, no hero was greater." (671-672). This dazzles the listener with Beowulf's bravery. His bravery is again exaggerated when he jumps in the swamp wearing heavy armor to fight and kill Grendel's mother. It's unlikely even a strong warrior could win a battle with a she-monster in an underwater cave with a broken sword. But it adds to the excitement. In the line "The head of Grendel, with heavy toil; / Four of the stoutest, with all their strength, / Could hardly carry on swaying spear / Grendel's head to the gold-decked hall.

Jan and Ken Case Study Essay

1. Using the chapters on language and emotions to help frame your answer, suggest two ways that Ken could open this conversation more productively. For instance, clearly expressing his emotions and using â€Å"I† language. Ken could have tried opening the conversation more productively by saying something like, â€Å"Jan, do you have a few minutes? (This acknowledges to Jan that ken feels that her time is valuable), I would appreciate if we could talk about a problem that I am having. I believe that Shannon is upset with me, and does not want to speak to me. I was wondering if you told Shannon about Katie and me (trying not to be accusatory, so that Jan will not become defensive), 2. How do you perceive Jan’s effort to convince Ken to forgive her? Based on what you have learned in this chapter, suggest two ways she might more effectively seek Ken’s forgiveness. Jan attempt to get Ken to forgive her is full of defensiveness and self interest. Jan could more effectively seek and obtain Ken’s forgiveness by acknowledging ken’s point of view. Jan would be more effective in seeking ken’s forgiveness if she did not seem to be so defensive, and she tried to see the situation from his perspective. Jan also needs to demonstrate that she has a desire to restore the well-being of their friendship. Jan repeated saying, â€Å"I’m sorry, okay?† is not helping the situation at all. She needs to show some genuine remorse. 3. The conversation so far seems to be framed in a win-lose orientation to conflict. Each person wants to be right, to win at the expense of the other. How can Jan and Ken move their conflict discussion into a win-win orientation? Ken and Jan can move their conflict discussion to win-win orientation by identifying what they need out of this situation. They both have problem that need to be addressed. Ken’s problem is more recent and Jan’s issue seems to have been smoldering for a while. Ken needs to be  able to†¦

Macbeth Newspaper Article

Last night in Scotland, chaos erupted at the Macbeths castle during what was supposed to be a peaceful celebration banquet. Macbeth’s behavior was strange and uncharacteristic. A guest at the party, Lennox, said he had never seen Macbeth act in such distraught manner and thought something must have been terribly wrong.Lady Macbeth tried to soothe party guests by saying â€Å"Sit down, worthy friends. My husband is down in an empty seat and explained to his guests often like this, and he has been since he was a  child. † that he could not because the seats were all filled.Many lords are wondering at this point if Even the king himself told his guests that he has a Macbeth is up for the task at hand of ruling this strange disorder and they should not be alarmed by Kingdom after such a display of inappropriate his behavior. behavior. When questioned by Macbeth’s cousin Ross, Lady Perhaps Macbeth was confused by the absence Macbeth dismissed the entire party claimi ng her of h is friend Banquo.As he said â€Å"We would husband was unwell and needed to get some rest. have all the nobility of Scotland gathered under one roof, if only Banquo were here. I hope it Many insiders reported that the early dismissal turns out that he’s late out of rudeness, and not seamed suspicious and are now wondering if in fact because something bad has happened to him. † the monarchy is in jeopardy.A party guest who wished to remain At this point there is no further information anonymous claimed  that the king was confirming the incident, however, there will be a hallucinating when Macbeth refused to sit further review of the situation and close monitoring of down in an empty seat and explained to his the kings medical status.Scotland Times Banquo does not show up for the Banquet and Macbeth’s behavior was really strange. Lady Macbeth had to send everyone home early Macbeth Was Not Himself During His Banquet guests that he could not because t he seats were all filled.

Essay on Georgraphy Practise

Essay on Georgraphy Practise Essay on Georgraphy Practise There are many sources of clean energy that are renewable and considered to be sustainable to reduce CO2 emission. The future of power lies with alternative power sources that are harness natural processes without harming the environment or depleting environmental resources to create energy. The three main strategies are the following wind power, biomass energy and photovoltaic (PV) solar power will help decide what will help reduce CO2 the emission and the average surface temperature in the future. (These new resources of energy provide an alternate ‘cleaner’ source of power, helping to negate the effects of certain forms of pollution.) One of the primary pathways for carbon dioxide takes place between the atmosphere and the oceans. Carbon dioxide also exchanges through photosynthesis in plants and through respiration I n animals. Which is linked to the three strategies. Photovoltaic (PV) solar power: is the conversion of sunlight into electricity. This power source is a great help to reduce CO2 emission as it enhance sustainability, reduces pollution, lower the costs of mitigating climate change. Wind energy: Wind power is the harnessing of wind through turbines to create electricity. Wind power is plentiful, renewable, widely distributed, clean, produces no greenhouse gas emissions during operation and uses little land use. The overall cost per unit of energy produced is similar to the cost for new coal and natural gases installations. One main problem with this type of power is that turbines destroy natural

What the sub-editor saw - Emphasis

What the sub-editor saw What the sub-editor saw Hello, Im Cathy, and Im a sub-editor (scourge of the newsroom, pedant and dictionary botherer). As such, my job is to spot inaccuracies, correct typos, clean up grammar and write headlines. I spend most of my time working at the broadsheets, where the copy is of very high quality. Even so, there are still plenty of opportunities for words to go crazy and cause mayhem, as they have a way of doing. Ill be keeping an eye out while Im on my rounds, and reporting in to Emphasis from time to time on the mistakes I find. After all, what better way to learn than from the mistakes of others? (Far less painful than ones own!) This week From triplets to tautology, the wrong Teresa to the wrong Labour politician, heres a round-up of a few corkers I spotted this week. Youve probably heard the nursery rhyme As I was going to St Ives, I met a man with seven wives; each wife held seven sacks, each sack had seven cats Well, I was reminded of that when I spotted this sentence, which features a common tautology (tautology: using multiple words to describe the same thing). Farhana Shaukat, a mother of three triplets, gave a clue as to why the pupils were queuing up outside. They get bored with the holidays, she said. Three triplets? So how many were going to St Ives three or nine? Triplets only has one meaning: three children born at the same time. The addition of three is unnecessary, but surprisingly common (along with the other favourite two twins). Its not a big mistake, by any means. But its worth avoiding even if only for the reason that some stickler will always pick you up on it otherwise (erm, yes, thats me). Health risk Moving on swiftly, we go from an extraneous word to a missing word and this time, an important one. This is a good example of how one word can completely change the meaning of a sentence. And its so easy to do, especially when youre in full flow and thinking faster than you can write. The following was very nearly published as the headline to a piece on the 10-year anniversary of 9/11. Spot the missing word. World Trade Centre attacks left rescuers and bystanders with raised risk of physical and mental health, Lancet reveals Its not only missing words that can cause mischief letters can be equally troublesome. The following sentence has a letter missing. Can you spot it? The inquiry, ordered by Teresa May, is being carried out by Her Majestys Inspectorate of Constabulary. Its an h. The home secretary is a Theresa, not a Teresa. Pah! you say. Thats just a typo, nothing to sweat over. And yes, thats fair. But a Teresa May does exist, and she has a profession that our Theresa probably wouldnt appreciate being associated with. Ahem. (Shes a porn star.) Lets play spot the letter again, in a similarly scandalous vein. This time, though, youre looking for an extra one, not a missing one. Ready? This month a 51-year-old officer will answer police bail after being arrested on suspicion of misconduct in a public officer over alleged unauthorised leaks from the Operation Weeting phone-hacking inquiry. Misconduct in a whaaat? Madre mia! That should, needless to say, read misconduct in a public office. Brown, in the farmhouse, with the Okay, thats more than enough smut. Back to serious things. This final example is one of those mistakes that is terrifyingly easy to make when youve been working on something at length and suddenly your brain turns bad and attacks you. This came at the end of a very long and detailed story on Alistair Darlings new book, in which the words Brown and Darling occurred many times over, and always in the right place until That weekend, Brown reveals that he held a secret meeting with Miliband at a farmhouse in Essex. Grammatically, its fine. No typos, no dodgy apostrophes. So whats the problem? Simply that its wrong. It was Darling, not Brown, who revealed and attended the secret meeting and the scary truth is that no spellcheck can pick up that kind of (potentially libellous) mistake. The moral of the story? Proofread, proofread and proofread. Ideally, ask someone else to proofread for you and dont feel bad if they pick up errors. None of the mistakes Ive mentioned above were made through ignorance or stupidity simply through human error. We all make em. The best protection is knowing it. This is a guest blog post by Cathy Relf, a freelance sub-editor.

Action Research Reflection Paper Example | Topics and Well Written Essays - 500 words

Action Reflection - Research Paper Example It is important to do careful planning before starting with action research. This prevents the group to divulge from what needs to be done, saves time and prevents giving rise to any disappointments and dissatisfactions. While researching for a problem, it should be made sure that the problem is both to the point and meaningful (Donna Kalmbach Phillips, 2009). In the data collection phase, the data should be organized in such a way that it becomes easy to deduce trends from it. Based on the data interpretation, a plan for change should be developed. It is important to implement one action at a time. But several actions are implemented simultaneously, it will be difficult to assess which action was responsible for the outcome and hence, the reflection will become difficult.Action research process has two main goals: Stimulating Learning and Making a difference. Action research as a process is both collaborative as well as participative and hence it is often called â€Å"Collaborative Enquiry†. This process can be adopted across all levels of education. Because of the flexibility this process offers, it can also be adopted in work setting. This process helped me reflect on what I did and also improved team communication. This process leads to empowering of all the team members. With the help of action research process, I discovered that being participative; open to change, and being a good communicator as three essential skill sets which can help me grow not even personally but professionally as well.

Concept of learning Essay Example | Topics and Well Written Essays - 500 words

Concept of learning - Essay Example By using metacognitive skills such as strategic thinking, the students have a better chance of being successful on a much wider variety of performance measures than by just using rote memorization. What is the Difference Between Learning and Performance Learning is the concept of gaining new information. Most students are naturally curious and have an affinity for learning. Performance, on the other hand is a demonstration of what has been learned, or is it? There are many students who learn, yet are not able to perform what they have actually learned. Many factors go into the issue of performance. Learning, as we know it in the classroom, takes a basic three step approach. Each concept must be presented orally, visually, and kinetically in order reach each student in a way that can be assimilated. For this reason, students are given many activities to perform while learning a new concept. Today’s children are much less auditorially oriented than their predecessors. They are n o longer will to sit and listen to boring lectures about vague concepts; children learn what they do. It is up to us, as educators, to make learning interesting and student focused. ( Shippey, 2010) The students of yesterday knew many facts; rote learning was the way education was done.

Comparison of Detroit and Cleveland Essay Example | Topics and Well Written Essays - 750 words - 1

Comparison of Detroit and Cleveland - Essay Example On a comparable state is the city of Cleveland which is considered as the ‘shrinking city’ because of its declining economy. Detroit began its rise with the plan of Gallatin, the man who proposed the canal system in the nineteenth century which eventually caused people to travel easily to the city from its neighboring places. The canals attracted travelers and the density gradient of the city’s population rapidly rose. The influx of people in the city was economic based requiring more rapid transportation and inspiring the use of airlines to concentrate people in the city, which in turn produced economic success and cultural vitality, affecting how America was to be defined. The transport system later required the building of railroads which connected cities and states in the 1960s, similar to the canal system of Gallatin which catered to the buses and cars during that time. As cars increased, more and more people travelled on their own cars leaving those who are not able to afford the transportation to commute through bus and trains. However, the roads were more frequented by cars and the transportation system declined, affecting the economy of the city. People left the city in search of better places where they are allowed to travel to their workplaces in a faster means and this suffered the city as its economy went down with its population. On a similar form, Cleveland experienced economic failure, shrinking to one of the poorest cities now in America and considered along with Detroit as exurb. Could the two cities regain their former state? With the competition of nations and cities for success, Detroit called its foundations, politicians and city planners to look into a plan for gentrification, a design that would bring back the life the city once had when its economy was at its peak. The groups mentioned proposed wirings that would enable electrically operated

Internal Marketing in Banks

Internal Marketing in Banks Management Information System The worlds local bank About HSBC BANK Headquartered in London, HSBC is one of the largest banking and financial services organizations in the world. HSBCs international network comprises around 9,500 offices in 85 countries and territories in Europe, the Asia-Pacific region, the Americas, the Middle East and Africa. With listings on the London, Hong Kong, New York, Paris and Bermuda stock exchanges, shares in HSBC Holdings plc are held by around 200,000 shareholders in some 100 countries and territories. The shares are traded on the New York Stock Exchange in the form of American Depositary Receipts. Through an international network linked by advanced technology, including a rapidly growing e-commerce capability, HSBC provides a comprehensive range of financial services: personal financial services; commercial banking; corporate, investment banking and markets; private banking; and other activities. History The HSBC Group has an international pedigree which is unique. Many of its principal companies opened for business over a century ago and they have a history which is rich in variety and achievement. The HSBC Group is named after its founding member, The Hong Kong and Shanghai Banking Corporation Limited, which was established in 1865 to finance the growing trade between China and Europe. Internal Marketing in HSBC BANK 1. Target Base Promotion Offers Under one of the Policies of the Bank, it provides the promotion depending upon the target which is met by the employees on the quarterly basis. The employees who will achieve the target get the Incentive and the next month foreign tours. For example on the target of the 8account opening, if any employee opens 10 accounts then he is given next month foreign trip. Thus the prompt target based promotion builds up employee’s motivation to give better services to the customer 2. Hierarchal form of Management HSBC BANK have a hierarchal form whereby each employee is answerable to one of the senior and this makes the obligation on the employees to motivate one to the other . The burden of business is transferred from one employee to the other in such a way that each one is responsible for the other performance. This way each internal customer is able be keep under the eye of its superior. Moreover the communication link which is important for a service industry is possible with the help of the this management system. 3. Event Management Under this head various events are organized from time to time in the banks to lure the high professionals for example Sales Tax Advocates, Income Tax Advocates and the Chartered Accountants etc so that external marketing could be more effective. Now the responsibilities of these events are on the internal customers and if they organize these events successfully it add on the credibility and the profitability of the internal customers and they are awarded with the various recognition prizes and awards for there effective leadership skills. This also helps to build up a relationship between the internal and external employees. 4. On The Roll Training High focus is always there on the training aspect of the internal customers. Training of the employees are given due importance from time to time and with the touch points of Human Resources for example whenever Bank want to design training schedule for its internal customers, it design it in the Five –star hotels with all the luxuries there out with all the facilities away from there routine work so this enables the internal employees to be stress-free and grasp the training modules practically. As an HR policy this enables the employees to increase in there efficiency and feel free from the routine work. As a result the employees will be able to add on more practical knowledge to it , when they return to there work. This is one of the prominent factor of the foreign Banks that they stress on the training module of the internal employees , which give them a chance to be more interactive with the other professionals of other branches and if they facing any problem they can sor t out with the help of the various training modules 5. Strong Management Information System Strong MIS base is one of the basic strength of any Foreign Bank, So in HSBC Bank also holds a good MIS system for example here the reporting system is so designed so as to provide no chaos among the internal employees and they can easily report to there seniors online only. 6. Online Tests/Quizzes/Learning Modules These tests are specially designed for every class of the employees in the HSBC so as to increase the handling efficiency of the internal customers with the help if of the case studies and the real life examples. Some of them are basic modules and they have to be cleared by the internal customers and some are there just to give them ranking by the HR professional which add-on to the character sketch of the employees and help them to be rated accordingly. 7. Systematic Employees coding Under this head the internal customers (employees) are given the Employee Code and the People Shop Code. Employee code is given to the employees so as to assess their performance, rating grading whereas the PS is given to the facility of the HR department so that the various online tests, HR activities n be handled conveniently. Thus we can see that how effectively the separate identification no for the Human resource convenience is given which benefit each and every internal customer separately. 8. Excellent Information Technology HSBC Bank has tied up with SAP in Asia to enhance the financial institutions bank corporate client integration system targeted for use globally. The improved system also has the potential to enable the exchange of richer information between HSBC and its business customers, according to the bank. HSBC currently offers a service that provides corporate clients access to an automated host-to-host system to facilitate secure transactions. Called HSBC Connect, the service enables the back-end systems of the bank and its enterprise customers to communicate seamlessly and securely. 9. Recreational Activities Time to time recreational activities are designed for the internal customer so as to decrease the stress of the employees. For example visit to Jim Corbett Park with full fledged facilities are provided to the employees. Thus as a foreign Bank internal marketing strategy they always focus on the Human resource aspect of the internal employees by provided the employee friendly environment with the help of the various recreational activities. 10. Employees Rating HSBC BANK has full-proof rating system whereby the employees are divided into the four categories as 1st 2nd 3rd and 4th .The level of the employees are rated according to this rating. Currently 1st batch rating is not given in HSBC India but it have been achieved by the international HSBC superiors. 11. Customer Friendly Environment As a internal customer friendly environment the internal customers are given flexible time allotment which makes the environment of the Bank more friendly. Basic amenities being a service sector is well considered in the foreign banks which actually amounts to the total increased efficiency American Express Service India Ltd Certain facts: A survey wad conducted by India Today in which 20 most reputed foreign banks were surveyed on certain parameters and American Express ranked 6th in Employee Satisfaction. (Source: India Today , June 2008 issue) American Express ranks 9th in the list of Fortune 500 companies.It comes under the A++ Category. Service Blueprint of American Express. Following are the steps involved in making their credit cards available to their customers:-1) Call to customer 2) Appointment 3) Meet customer 4) Documentation 5) Employee back to office 6) Prepare Dispatch 7) Send an E-mail to the processing department 8) Verification 9) Dump (rejection) 10) Card Approval 11) Card Issue 12) Payment 1) Call to customer :-A prior database is prepared of the prospective customers and they are called randomly by the tele callers of American Express. The details are narrated to them over the phone and those interested are promptly followed up. 2) Appointments :-The tele callers fix an appointment of the Relationship Officers with the interested customers. 3) Meet Customer :-A venue and time is decided according to the convenience of the customers and the Relationship Officer meets the customer as per the appointment fixed. 4) Documentation:- The Relationship officer asks the pre-requisites like personal details, type of credit card desired , what all are previously held by the prospect, etc. and the Relationship officer is required to verify all the details. 5) Employee back to office:-The relationship officer comes back to the office after collecting all the relevant details and prepares a summary of the case. 6) Prepare Dispatch :-The Relationship officer prepares a soft copy as well as a hard copy to be sent to the processing department. 7) Send an E-mail to the processing department :- The soft copy is mailed by the Relationship Officer to the processing department. 8) Verification:- The processing Department checks for the authenticity of the prospective client. They search their past records as to whether or not they have had any prior contact with the prospect. If in case it is revealed that their has been a prior association and the prospect was a defaulter in that case then they come in the category of â€Å"Cibil† clients. 9) Dump (rejection) :- The Cibil clients are simply rejected. 10) Card Approval:-A list of those customers is prepared who can be granted the credit cards. 11) Card Issue:- Thereafter, the card is issued to the customers. 12) Payment :-The bank sends the statement to the customers after one month and the customers are supposed to make their payment within a span of 45 days. Hierarchy of American Express Internal Marketing In American Express Bank The responsibility of dealing with the customers at American Express is on two people Recruitment: Both the telecallers and Relationship Officers are hired through consultants. However, holding an M.B.A. degree is a must for the Relationship Officer. In case the person does not hold an M.B.A Degree then he is expected to have served in the same industry for a period of not less than 3 years. The Relationship Officer is expected to have a dynamic personality, excellent Communication skills, good motivator, should have good convincing powers, etc. All these attributes are necessary because the Relationship Officer is the person who makes the direct contact with the prospective customers. He has the maximum â€Å"Encounters† with the customers. Training: The American Express bank has hired an International body, which provides training in Bangalore and Delhi in the five star hotels. The duration of training is 10-15 days. Training is provided at all the levels. The new employees are told about the history of the company, the company profile, their services, customer profile, area/location, market share, competitors and industry associates. It is basically a knowledge enhancing session. The trainer asks the new employee to deal with him as a customer. These will provide relevant insight as to how he reacts to customer queries and such training prepares him for crucial service encounters. Appraisal: The Appraisal System at American Express is Target Achievement oriented. The KPAs and KRA’s are predefined. A target of 21 points is given to them in a month on the basis of their dealing with the Externals and Internals. Externals are first time users and Internals are those that had a previous association. If a deal is done with Externals they get 3 -1/2 points and if with Internals they get 1 point. In the end their appraiser combines all the points and on the basis of that they are given rewards, promotions, demotions, counseling, training, etc, as the case may be. Employees are also appraised on the basis of the category they belong to: G TargetsM – Interpersonal Skills G1 M1 – Targets over achieved and excellent interpersonal skills.G2 M2 – 100% achievement of targets and good interpersonal skills.G3 M3 – 50%– 60% achievement of targets and average interpersonal skills.G4 M4 – Targets not achieved and poor interpersonal skills. Culture :-Core Culture :- Quality, cleanliness, service and price.â€Å" The paramount idiom in American Express is total customer satisfaction†.There is no job pressure and since the employees are highly satisfied and motivated sothey service they provide to the customer is also very satisfactory. Strategies for Internal Marketing Adopted By American Express Bank Ltd. FAIR PRACTICES CODE FOR CREDIT CARD OPERATIONS American Express Bank Ltd. (hereinafter referred to ‘the Bank’) has a reputation for customer service and sound compliance. The Bank has various policies and procedures that govern its business activities and operations. Further, the Bank has compliance and other internal programs designed to ensure compliance with laws and regulations of countries where it does business. This Fair Practice Code (hereinafter referred to as ‘the Code’) for credit card operations is designed to guide and demonstrate the Bank’s commitment to fair and ethical management of its business activities operations related to issuance of cards, customer service and other related activities. BANK’S VISION AND OPERATING PRINCIPLES Vision: To become the worlds most respected service brand. Operating Principles: We must provide a superior value proposition to Everything we do shouldØWe must achieve Best-in-Class EconomicsØcustomersØour BrandØsupport the American Express BUSINESS ETHICS AND COMPLIANCE WITH THE LAW The Bank and its employees shall ensure that ethical conduct shall permeate all our business dealings and relationships. In a rapidly evolving credit card business, the Bank and its employees shall ensure ethical conduct in offering products and services, business activities, operations and customer services. The Bank shall conduct its business in accordance with applicable laws and regulations The Bank has competent individuals managing regulatory affairs and advising business leaders about compliance requirements. The Bank has a sound compliance program to ensure high level of compliance to applicable laws and regulations. CARDS – SALES AND MARKETING The Bank shall provide full and complete disclosure of products and services, their features and costs to enable a prospective customer to make an informed decision / choice The Bank shall provide information on: Applicable fees Key features of our products and services particulars, Documents required with regard to identity, contact and other charges How a customer’s personal information §employment, financial standing, etc. Terms Details of Bank contact for seeking additional information shall be used billing and payment, and conditions related to fees and interest charges, other aspects related to maintenance and §renewal, termination procedures and card accounts. management of The Bank’s advertising and marketing campaigns shall use truthful and whole statements about Bank’s products and services The Bank shall ensure that the whole of an advertisement is truthful, shall inform customers of costs and obligations as well as benefits and features. The advertisements may not mislead by using tricky or clever wording. The Bank shall have a Code of Conduct for its agents and others who sell, distribute or otherwise market Bank’s card products. The Bank shall ensure that all agents who sell, distribute or otherwise market Bank’s card products have a Code of Conduct for their dealings with prospective customers and Cardmembers. The Bank shall have monitoring process in place to review the agent’s compliance to this code, at regular intervals. CARD OPERATIONS AND CUSTOMER SERVICE The Bank shall have effective processes and systems to ensure quality in operations and customer service The Bank shall maintain effective processes and systems to maintain quality in following card operations activities: Timely § Dispatch §decision to customers §processing for applications and communication of communication to inform about §of credit card in a secured mode and follow-up Availability of contact centers such as telephone service §issuance of card centers for customers to contact for information or queries on products, services and related subjects Timely dispatch of credit card statements Timely processing of payments received from credit card customers Receipt and satisfactory disposition of customer correspondences and complaints The Bank may have processes to honor customers’ choices and preferences during the period of customer relationship The Bank may have processes to honor customers’ choices with regard to the following, subject to certain terms and conditions: Change of payment modes within types offered by the Bank Opting out from receipt of Bank’s marketing and promotional materials Voluntary termination of credit card facility The Bank shall treat customers with respect and dignity during collection efforts The Bank has policies and employee training programs to guide employees to exhibit courteous and fair behavior during collection efforts. The Bank shall ensure that all collection and recovery agents have a Fair Practice Code for their dealings with the customers.The Bank shall have monitoring process in place to review the agent’s compliance to this code, at regular intervals. CUSTOMER PRIVACY The Bank shall safeguard the privacy, confidentiality and security of customer data entrusted with it. The Bank has privacy principles to ensure that the customer information collected is relevant, accurate and confidential. The Bank has adequate standards to protect customer accounts and information. These standards allow customers to remove their names from lists used for mail, telephone and online marketing. All employees shall be trained in customer privacy principles as appropriate to their work. FAIR COMPETITION The Bank shall comply fully with the letter and spirit of laws designed to preserve free and open competition The Bank strongly supports vigorous but fair competition. The Bank shall make completely factual and truthful statements about our own products or those of our competitions, whether in advertising or in speaking to customers or others The making of false or misleading statements about our competitors is inconsistent with our reputation for integrity. The Bank and its employees shall deal fairly and honestly with all customers and suppliers. COMPLIANCE WITH THE CODE This is a non-statutory code and the Bank shall take efforts to adhere to it during normal operating environment. The Bank shall not be held responsible for non-compliance due to force major conditions and other reasons for which the Bank enjoys privilege and right over the code. This code does not in anyway prevent the Bank from exercising its rights and discharging its duties and obligations under law, regulations, agreement, terms and conditions, etc. in force and varied from time to time. Process Of On-Line Marketing through excellent Internal Marketing Practices At American Express Bank Information Collection If the customer is not registered for any online service from American Express, he can browse the Site anonymously. They do not collect personal information such as the customer’s name, address, phone number or e-mail address if you are only browsing this site. American Express does, however, use cookies to collect information about how our site is used. Information, such as the server your computer is logged onto, the customer’s browser type (for example, Netscape or Internet Explorer), and whether the customer responded to an American Express banner ad or e-mail is collected and tracked in aggregate and not linked to you personally. They use this information to measure response rates to banner ads and e-mail offers. Registration for Online Products and Services If the customers want to apply for or take advantage of our online products or services, the Bank will need them to give us some personal information, including their e-mail address and account number. The bank only collect information about the customer, which they need to process application, to service accounts and other needs, to offer new products and services, and to satisfy legal requirements. The Bank will also use this information for purposes such as correspondence, site registration, allowing customers to check your statement or other account details online, to make a purchase, or to participate in online surveys etc. The Bank will also share such information with our affiliates and other for the purposes described elsewhere in this Statement. Quality of Information The Bank uses advanced technology, documented employee procedures and internal monitoring to help ensure that the personal information is accurate and up-to-date. In addition, they require high standards of quality from credit reporting agencies and others who provide us with information about prospective customers or other services. Security Before you can send confidential personal information or account information to us on an American Express Web site, we require that a secure session is set up using Secure Socket Layer (SSL). About SSL and the safety and confidentiality of personal information transmissions over the Internet. They use a range of security processes to protect the confidentiality and security of your personal information CONCLUSION In this section, we attempt to review the important and role of internal marketing in foreign banks of India. Service sector contributes major part of gdp of India. And is one of the most sectors which have too much potential in the sector. There is approx 10% growth in financial sector every year. And hence it’s very important to have continues reforms in that area. India’s leading bank is SBI, there are number of public and private banks too having good market. Still a number of people didn’t want to go on for banks because of fear of all the different technicalities and other factors. It’s in mind of customers that they have to run from 1 place to other without any result and there money in not secure. So now banks are paying more stress in internal marketing. With the liberalization of economy few foreign banks have entered in India and with that new techniques of marketing are growing. This study is to know the internal marketing of foreign banks especially American bank and HSBC. Foreign banks pays quite stress on the internal marketing because in services customer have to deal with employees directly and its quite important to have a proper selection process too. In service sector more than marketing word of mouth plays important role, a satisfied customer will lead to many more customers. And foreign players are quite good in implementing this concept in there work process. Now Indian banks are laso using the concept of internal marketing effectively. Bibliography WEBSITES www.online.citibank.co.in www.hsbc.co.in https://home.americanexpress.com/corp www.db.com www.deutschebank.co.in www.teachermarketing.com www.poolonline.com/archives/iss5fea2.html